Event ID # 52605
Date:
Tuesday, July 29, 2008
 Time:
8:30 am - 11:30 am
Event:

Small Business Program: Advertising 101 for Small Businesses
Host:

San Francisco Chamber of Commerce
Location:

(San Francisco)   Google Map
San Francisco Chamber of Commerce Boardroom
235 Montgomery St, 12th Floor, San Francisco, CA 94104
Contact:
Paula Zamudio		 Phone:
415-352-8818
Email:
pzamudio@sfchamber.com
Website:
http://www.sfchamber.com/programs_small_business_programs.htm
Price:
Registration is $25 for Chamber members, $35 for prospective members before July 25th; $30 and $40 after.
Full details:
Join David McGrane, President of Ozone Advertising and an expert group of panelists for this very informative presentation on Advertising 101 for Small Businesses. In this presentation David and a team of experts from Google AdWords, the San Francisco Examiner and Vertical Response will take you through the basics that are so critical to the success of any advertising campaign. This information is all the more important for small businesses whose budgets may be limited, who cannot afford costly mistakes and who need every ad dollar to work extra hard.

The agenda will include a 40 minute presentation from Ozone Advertising, and 20 minute presentations (approximately) from representatives from: Google AdWords, the San Francisco Examiner and Vertical Response. Each will each provide insightful information for small business owners regarding advertising. Attendees can expect to hear information on the following topics:

* What questions every business should ask before embarking on a campaign
* Steps for executing a successful campaign
* How to get the most 'bang for your buck'

o How to use traditional advertising to build your list of opt-in members
o How to create email campaigns that support print and online advertising efforts for an integrated approach
o How to generate more traffic to your site or location through targeted communications

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